Classy Plates

Classy Plates provide their subscribers with gourmet recipes with high-quality ingredients, ready to cook. Their customers are paying for more than just a meal subscription — they’re also getting a luxurious experience that makes them feel like royalty. They want their customers to feel like they’re dining in an exquisite restaurant, even if they’re eating at home!

Deliverables

Brand Identity, Website Design, Packaging.

Industry

Food / Meal Subscription Boxes

Solution

Since they wanted to attract a new target audience and get a more luxurious branding, I took a strategic approach to redefine their brand message and come up with brand visuals that resonates that.

Colour palette

secondary logo

logo mark

website design

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It's time people recognise and become loyal fans to your brand.

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