The Sanctuary

The Sanctuary

Introducing The Sanctuary!  Your go to homeware store with unique pieces to turn your home into a sanctuary! Stocking the best decor pieces to furnish and complete your home.

Deliverables

Brand Identity, Packaging design, Website Design.

Industry

Homewares & Goods

website (hover to scroll)

The Tea Collective

The Tea Collective

The Tea Collective is an award-winning Australian boutique tea store. They provide artisan tea experiences and high end hand-blended teas.

Deliverables

Brand Pattern, Packaging design, Marketing Collateral.

Industry

Luxury tea blends

Gift box Packaging

I designed a pattern with thin curves to mimic the text orientation on their logo and their brand’s submark. I wanted to create a simple pattern that can be used throughout their packaging. I designed a side pattern that depicts different icons and illustrations that speaks to their brand message.

Gift Box Labels

I wanted to incorporate more borders and minimal illustrations and icons similar to the ones in the Gift box. Each collection label have different illustration illustrating the content of the gift box.

candle packaging

the lookbook

The Palms Villa

The Palms Villa

The Palms Villa is a luxurious private boutique hotel. Situated in the heart of Tanzania, Tanga, with stunning sea view and hidden between the majestic Peponi gardens of the Kwabada Forest park that are stretched behind the Villa, the Villa is a fusion of both traditional and modern Tanzanian and Italian culture.The original structure of the building was a colonial building which was then renovated to a luxurious modern villa, with interior styling that combines contemporary art, antiques and design.

Deliverables

Branding, Logo variations, Graphic elements, Photography style, Stationary. 

Industry

Hospitality

solution

I wanted to create a brand identity that is memorable – something that could remind us that feeling when you’re in a secluded beach with thick gardens surrounding the area. I focused on creating a brand that could speak for itself, a welcoming place with cool colors and special details in their amenities, to create that sense of hospitality and luxury.

the colour palette

Abbiocco

abbiocco

abbiocco

Abbiocco (meaning: The feeling of drowsiness and satisfaction after a big meal) is the trendiest ice-cream shop in Italy! They are about to start selling their delicious ice-cream in supermarkets world-wide and think it’s time for a brand revamp.

Deliverables

Branding, Logo variations, Pint Packaging design

Industry

Food & Drink

solution

For the main logo, I customised a sans serif font to make it a little more curvy and added a smile at the bottom of the logo to portray just how yummy their ice creams are. You’ll see for that little smile in the logo submark too which unintentionally became more like the brand’s mascot.



For the packaging, you know those drowsy, unusual dreams you get when you take an afternoon nap after a satisfying meal? That’s what I depicted in the packaging. I had so much fun bringing my art style and branding together for this one!

The colour palette

Wrappers

Wrappers

Wrappers is a sustainable and recycled hijab brand. The goal of this brand design project was to create a branding that communicates the main values what the brand represents and to create a visually coherent feel for the brand.

Deliverables

Branding
Website Design

Industry

Fashion

Deeper meaning behind the design

I wanted to create a story for this brand. Wrappers makes hijabs from a versatile and sustainable raw material – Hemp, which uses way less water than cotton. They also support fair trade which means your money reaches the farmers and workers. They follow a direct trade policy where they invest in textile communities in developing countries to produce high quality sustainable hijabs. 

I customised the letter ‘w’ to mimic the scarf flipped over the shoulder. A sans serif font was used to make the brand appear more approachable & friendly.

The colour palette

Website Mockup (hover to scroll)

Bodies Adapt

Bodies Adapt

Bodies Adapt is a brand I recently rebranded. They decided to evolve Bodies Adapt into a brand embodying self-love. The owner strives to create a sense of awareness and appreciation of human bodies through the experience of art. They wanted a full rebrand to have a more mature look compared to the previous branding. We worked on the brand strategy, redesigned their logo suite, designed a couple of Instagram templates and brand pattern to be used in their packaging design.

Services

Branding

Industry

Designer/Creative

Deeper meaning

The logo consists of customised display and sans serif font, with warped and curved letters to depict body movement. We wanted the brand to be viewed as fun and groovy and as well as have a sophisticated feel. The logomark is an illustration of a heart organ with same curves and waves like in the logotype.

Afya

AFYA

AFYA organic hair cosmetics is an all-natural premium hair care passion brand focused on making simple products using organically grown produce from Africa, that get the job done without harmful chemicals for textured hair, for both men and women.

Services

Branding

Website Creation

Industry

Beauty

Deeper meaning

Afya is a Swahili word that means “healthy”, “flourishing” and “wellness”.

I wanted to focus on keeping the branding minimal and luxurious to highlight the fact that the products would only include ingredients that are few and are good for your hair. I thought I’d combine icons that resembles a herb, drop of oil and Shea butter combined together to create an icon mark.

website design

Website platform used – WordPress

hover to scroll